Chapter 5: Content Creation
Chapter 5 of 15
Chapter 5: Content Creation
5.1 Content Types
Create various content types to keep your feed engaging.
Visual Content:
- High-quality images
- Infographics
- Videos (short and long-form)
- Stories and Reels
- User-generated content
Written Content:
- Captions and descriptions
- Blog posts
- Articles
- Threads and Twitter threads
- LinkedIn articles
5.2 Visual Content Best Practices
Create visually appealing content that stands out.
- Use high-resolution images
- Maintain brand colors and style
- Include text overlays when appropriate
- Use consistent filters or editing style
- Optimize for each platform's dimensions
5.3 Video Content
Leverage video content for higher engagement.
Video Types:
- Short-form videos (15-60 seconds)
- Tutorials and how-tos
- Behind-the-scenes content
- Live videos
- Stories and temporary content
5.4 Content Creation Tools
Use tools to create professional social media content.
- Canva - Graphic design
- Adobe Creative Suite - Professional design
- InShot - Video editing
- VSCO - Photo editing
- Buffer - Content creation and scheduling